‘Bittersweet season’ as champions Juventus lose 89.7m euros


Juventus president Andrea Agnelli mirrored Thursday on a “bittersweet season” for the Italian champions with losses of 89.7 million euros ($105 million) regardless of lifting a ninth consecutive Serie A trophy.

Agnelli instructed a shareholders’ assembly in Turin that the losses in comparison with 39.9m euros the earlier monetary 12 months.

“The steadiness of the 2019-2020 season is bittersweet, each on and off the pitch,” Agnelli later instructed journalists. 

“We have now achieved nice outcomes, but in addition surprising disappointments with two finals misplaced – Coppa Italia and Italian Tremendous Cup – which nonetheless burn and the Champions League last-16 elimination.”

Juventus prolonged their Serie A streak to 9 titles however suffered extra frustration within the Champions League, a title they final gained in 1996, which price coach Maurizio Sarri his job.

The coronavirus pandemic has hit all Italy’s golf equipment exhausting with rivals AC Milan reporting losses of 195 million euros and AS Roma 200 million.

“After 20 years of steady development, for the primary time the turnover of European soccer has fallen sharply,” mentioned Agnelli, who additionally heads the European Membership Affiliation (ECA).

“In keeping with estimates, 360 European prime flight golf equipment will want capital will increase totalling round 6 billion inside 12 to 24 months,” he added.

Regardless of the losses, Agnelli mentioned that Juventus’s sponsorship revenues had elevated by 20 million euros over the earlier 12 months.

Juventus additionally overtook luxurious style model Gucci on Instagram as the highest Italian model with 43.5 million followers, giving the membership an enormous viewers to focus on, he mentioned.

Agnelli additionally spoke of former coach Sarri’s lack of chemistry with the squad earlier than being changed by membership legend Andrea Pirlo after the Champions League exit to Lyon. 

“Often, an alchemy is fashioned within the locker room which makes it attainable to beat obstacles. That didn’t occur with him,” mentioned Agnelli. 

“However I insisted that it was him who carried the trophy to the museum, he’ll endlessly be remembered as considered one of Juventus’ profitable coaches.”

The Turin giants additionally introduced an organisational restructuring right into a “Soccer Space” and a “Enterprise Space”.

Federico Cherubini has been appointed Soccer Director, reporting to Fabio Paratici, who maintains the direct duty for the primary crew.




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