iQIYI Sports activities and Premier League Attain Unique Broadcasting Rights Cooperation for 4 Years

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BEIJING, July 27, 2021 /PRNewswire/ — On July 22, iQIYI Sports activities introduced its cooperation with the Premier League, changing into the unique new media broadcasting platform of Premier League in mainland China and Macao. It is going to broadcast the total competitions of Premier League for the following 4 seasons, from the 2021/22 to the 2024/25 season. After efficiently broadcasting the Euro 2020, iQIYI Sports activities will current the Premier League in August.

(PRNewsfoto/iQIYI)

(PRNewsfoto/iQIYI)

Since its institution, iQIYI Sports activities has continued to domesticate the Broadcasting rights to the world’s high soccer competitions, and has successively reached and maintained in-depth cooperation with world-famous sports activities organizations equivalent to UEFA, AFC, Premier League, La Liga and many others., forming a wealthy soccer IP rights matrix of high competitions. With the content material format rigorously chosen and constructed, iQIYI Sports activities has turn out to be the primary alternative of sports activities video platform for sport followers in China. With the return of the Premier League’s new season, iQIYI Sports activities will present extra diversified advertising and marketing options for model companions from the size of content material operation, technological innovation, member service, and commercialization exploration.

Within the simply concluded Euro 2020, the “Three lions (England Nationwide Staff)” returned to the ultimate of the worldwide competitors for the primary time in 55 years in a marketing campaign that ignited the keenness of followers from everywhere in the world. iQIYI Sports activities, as the brand new media broadcasting platform for the Euro 2020, has gathered the most important cohort of soccer customers in China this summer season, and has efficiently turn out to be the go-to sports activities platform for followers. The success of iQIYI Sports activities in bringing the Premier League again, proper after the Euro 2020, will provide extra selections of sports activities viewing experiences for hundreds of thousands of iQIYI Sports activities followers.

On the early morning of August 14, Beijing time, the 2021/2022 Premier League season kicks off. Throughout the summer season window of 2021, the large golf equipment in England have invested closely in signing up world-class star gamers. Within the new season, Liverpool FC, Manchester Metropolis FC, Manchester United FC and Chelsea FC are anticipated to problem for the Premier League title, with Tottenham Hotspur FC, Arsenal FC, Leicester Metropolis FC and Everton FC additionally anticipated to be in competition for European competitors locations.

With a view to meet the wants of Premier League Followers, iQIYI Sports activities will formally launch its “Premier League All-season Move” commencing from July 22. The Premier League All-season Move will allow followers to look at all 380 Premier League video games within the 2021/22 season. Followers who order earlier than the beginning of the EPL season will be capable to get pleasure from a reduction of RMB 90 Yuan, ensuing within the lowest paid value of RMB 228 Yuan for the season. Along with the sport viewing rights, members of Premier League All-season Move will even get pleasure from privileges equivalent to ad-free, 1080p/50-frame HD reside broadcasting expertise, multilingual commentary, willful trial, and many others. This August, iQIYI sports activities invite you to affix it in its tremendous sports activities feast and watch the highest soccer occasions on iQIYI Sports activities!

SOURCE iQIYI

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